Company News

ACI Rolls Out New ‘Packets Up!’ Initiative

Fashion critic Zanna Roberts to help with program to reduce number of laundry packet accidents.

Author Image

By: Christine Esposito

Editor-in-Chief

The American Cleaning Institute (ACI) has launched  Packets Up!, a new consumer education initiative with fashion critic and mom Zanna Roberts Rassi. The inititiave is part of ACI's ongoing effort to help reduce the number of accidents related to liquid laundry packets.   As part of the program, ACI launched an educational microsite, packetsup.com, which offers resources to encourage safe laundry room practices. ACI, which works closely with industry manufacturers to equip parents and car...

Continue reading this story and get 24/7 access to Happi for FREE


Already a subscriber? Sign in

Keep Up With Our Content. Subscribe To Happi Newsletters